QR Codes are available for Donr Text Giving campaigns, and can be downloaded from the Dashboard. These help your supporters to avoid errors when making a donation via text message.
Contents
- How do QR Codes work with Text Giving?
- How do I generate a QR Code for my Text Giving campaign?
- What if my Text Giving campaign is a 'Donation and Marketing Consent' campaign?
- What if my Text Giving campaign does not have a default donation amount set?
- What promotional wording should I use to promote Text Giving donations via QR Code?
How do QR Codes work with Text Giving?
QR Codes help your supporter to donate via Text Giving by pre-filling the 'recipient' and 'message' fields in the messaging app on their phone. When a supporter scans a Donr Text Giving QR code, they are taken to their phone's messaging app, with your Text Giving campaign's shortcode phone number pre-filled as the 'recipient', and your Text Giving campaign's keyword pre-filled as the 'message.'
All the supporter then needs to do is press send, and they will make a donation of a set amount to your Text Giving campaign. Each QR Code can only be used to help supporters donate one specific whole-pound amount from £1 to £20.
How do I generate a QR Code for my Text Giving campaign?
Once you have set up your Text Giving campaign, follow these instructions to generate a QR Code for it:
1. Log into your Donr dashboard and navigate to Text Giving
2. Select the three dots button next to the campaign you are creating a QR code for, and click 'Configure'
3. On the configuration screen, select 'QRCode Generator' tab.
4. The 'Keyword' and 'Shortcode' fields will be pre-filled. Select the amount supporters you'd like to give by scanning the QR Code (this can be your campaign's default donation amount, or any whole pound amount from £1 to £20).
5. Click 'Generate' and a QR Code will appear on screen. To download a copy of the QR Code to your device, click 'Download'.
What if my Text Giving campaign is a 'Donation and Marketing Consent' campaign?
If your Text Giving campaign is a 'Donation and Marketing Consent' campaign, it has the ability to take your supporters' consent to further contact via phone call or text message, after their donation. Our system auto-generates a NOINFO opt-out keyword variant for these campaigns. For instance, if you set up MOUSE on 70085 as a 'Donation and Marketing Consent' campaign, our system would auto-generate MOUSENOINFO on 70085, as the opt-out variant. You must promote both MOUSE on 70085 as the opt-in to further communications option, and MOUSENOINFO on 70085 as the opt-out option to comply with appropriate regulations around consent to contact.
The same applies when using QR Codes. If you are generating a QR Code for a 'Donation and Marketing Consent' campaign, the 'Keyword' field will become a drop-down menu containing both the opt-in keyword variant and the opt-out keyword variant. You should complete the above process twice and generate a QR Code for the opt-in keyword variant and a separate QR Code for the opt-out keyword variant. You should then promote both QR Codes on your promotional materials, letting supporters know which to scan to donate and opt-in to further communications, and which to scan to donate and opt out of further communications.
What if my Text Giving campaign does not have a default donation amount set?
If your Text Giving campaign does not have a default donation amount set, the 'Default' option will not appear in the 'Select Amount' field, when you're going through the above process. You'll need to decide how much you'd like a supporter to donate by scanning the QR Code. Each QR Code can only be used to help supporters donate one specific whole-pound amount from £1 to £20.
What promotional wording should I use to promote Text Giving donations via QR Code?
For 'Donation and Marketing Consent' campaigns:
Ensure you follow the instructions above and, once you have generated your two QR Codes, promote them with wording such as:
Please scan this QR Code to donate £X via text message and opt into further communications from us.
*Image of opt-in QR Code*
Please scan this QR Code to donate £X and via text message opt out of further communications from us.
*Image of opt-out QR Code*
Texts will cost the donation amount plus one standard network rate message.
For 'One-off Donation' campaigns
Promote your QR Code for a donation to your 'One-off Donation' Text Giving campaign with wording such as:
Please scan this QR Code to donate £X via text message. You will not be opting into further communications from us.
*Image of QR Code*
This will cost the donation amount plus one standard network rate message.
For 'Regular Donation' campaigns
Promote your QR Code to help supporters set up a monthly donation to your organisation via your 'Regular Donation' Text Giving campaign with wording such as:
Please scan this QR Code to donate £X per month via text message. You will not be opting into further communications from us.
*Image of QR Code*
This will cost the donation amount plus two standard network rate messages.