While there is no ‘reporting’ available in the traditional sense of the word with Text Journeys, as this is a communication tool rather than a fundraising mechanic, there are ways you can track the success of your Text Journeys campaign.
We suggest including a measurable call to action that your charity can measure in the messages you’ve sent via Text Journeys. For instance, you could ask for a donation via a Text Giving campaign or Giving Page that you set up specifically to tie in with this Text Journey. Similarly, you could prompt recipients to enter a Text Raffle that you set up specifically to tie in with this Text Journey or you could ask them to follow you on social media or click through to a specific page on your organisation’s website. As long as you are able to track the number of people performing the action you ask them to do, you’ll be able to measure the success of your Text Journeys campaign.